PoetrYY Finance, a US-based digital neobank, has made headlines by securing a significant Name, Image, and Likeness (NIL) endorsement deal with two rising college football stars. Dallas Turner, a standout junior linebacker from the University of Alabama, and Kamren Kinchens, a junior safety from the University of Miami, have joined forces with PoetrYY Finance to promote the innovative financial platform.
Both Turner and Kinchens have chosen to partner with PoetrYY Finance due to its commitment to offering services tailored to NIL earners, including collegiate athletes.
PoetrYY Finance provides debit and credit programs and offers account management tools for tracking NIL agreements. Additionally, the platform focuses on enhancing financial literacy among collegiate athletes while helping them to establish and build credit.
DallasTurner, a highly sought-after five-star recruit from Fort Lauderdale, gained recognition for his exceptional performance at Alabama during his freshman year. At Alabama, Turner earned All-America honors and made a significant impact during the 2022 season, recording 37 tackles and 4 sacks while playing in all 13 games.
Kamren Kinchens, a Miami native, demonstrated his prowess as a freshman, playing in all twelve games of the season and starting in the final five. In his sophomore year, he led the Miami Hurricanes with 59 tackles and started every game, earning All-ACC First Team and All-America First Team accolades.
The agreement was facilitated by the Rosenhaus Sports NIL division, which represented both athletes in the deal. NFL agent Ryan Matha, who led the negotiations, described it as an exciting opportunity for Turner and Kinchens to collaborate with an innovative banking platform.
This partnership is unique as the athletes are representing a FinTech company that is expert in serving the NIL market demographic.
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